Report Calendar

See all of the behavioral, trend and special reports scheduled for 2023

Types of reports

Behavioral

Keep up-to-date on Gen Z and Millennials’ everyday lives and preferences

Trend

Be guided through the major cultural shifts these generations are fueling

Special

Expert explorations on current event topics and brand affinity

Special

Behavioral

Trend

Reports for 2023

Special = SP

Behavioral = BH

Trend = TR

Explore the just-released 2024 Report Calendar now!

View Reports for 2022 (Previous Year)

North America

January

1/4

Mental Health

1/11

Life Milestones & Future Plans

1/12

What’s the Situationship?

1/18

Post-Holiday Shopping

1/25

Valentine’s Day

February

2/1

Causes /Charity & Activism

2/8

Dating & Relationships

2/9

Gen Alpha Spotlight

2/15

Weddings

2/22

Social Media Behavior

March

3/1

Tech/Device Usage

3/8

Sustainability

3/9

Representation in Action

3/15

Finance/Spending Monitor

3/22

Food Shopping & Trends

3/29

Cooking & Diets

3/31

Millennials & Brands

April

4/5

Ad/Marketing Effectiveness

4/7

Where is the Metaverse?

4/12

Media Consumption Monitor

4/19

Sports & Athletics

4/26

Hobbies & Passions

May

5/3

Travel

5/10

Employment & Career Goals

5/11

AI Unpacked

5/17

Religion & Spirituality

5/24

Social Media Monitor

June

6/7

News Consumption & Trust

6/8

6/12

6/14

6/21

6/28

6/30

July

7/12

Back-to-School Shopping Plans

7/13

Link in Bio

7/19

Education

7/26

Shopping & Retail

August

8/2

Music

8/9

Social/Mobile Marketing Preferences

8/10

Attention Economy

8/16

Celebrities & Influencers

8/23

Parenting

8/30

Beauty/Personal Care Shopping

September

9/6

Holiday Shopping Plans

9/13

Shopping for the Home

9/14

Who’s The Expert

9/20

Halloween & Thanksgiving

9/27

Winter Holiday Plans

9/30

Young POC and Brands Special Report

October

10/4

Fashion Preferences & Style

10/11

Media Consumption

10/12

Gen Z in Their Job Era

10/18

TV/Entertainment

10/25

Mobile/App Behavior

November

11/1

11/9

11/15

11/29

December

12/1

True to Themselves Special Report

12/6

Nightlife & Drinking

12/7

2024 Trend Predictions

12/13

Auto

Western Europe

January

1/9

Mental Health

1/16

Life Plans & Future Milestones

1/23

Post-Holiday Shopping

1/30

Valentine’s Day

by 1/31

What’s The Situationship?

February

2/13

Dating & Relationships

2/6

Causes & Charity/Activism

2/20

Weddings

by 2/28

Gen Alpha Spotlight

2/27

Social Media Behavior

March

3/6

Tech/Device Usage

3/13

Sustainability

3/20

Finance/Spending Monitor

3/27

Food Shopping & Trends

by 3/31

Representation in Action

April

4/3

Cooking & Diets

4/10

Ad/Marketing Effectiveness

4/17

Media Consumption Monitor

4/24

Sports & Athletics

by 4/31

Where is the Metaverse?

May

5/1

Hobbies & Passions

5/8

Travel

5/15

Employment & Career Goals

5/22

Religion & Spirituality

5/29

Social Media Monitor

by 5/31

AI Unpacked

June

6/12

News Consumption & Trust

6/19

Fintech

6/26

Health & Fitness

by 6/30

Call Out Culture

July

7/3

Experiences

7/17

Back-to-School Shopping Plans

7/24

Education

7/31

Shopping & Retail

by 7/31

Link In Bio

August

8/7

Music

8/14

Social/Mobile Marketing Preferences

8/21

Celebrities & Influencers

8/28

Parenting

by 8/31

Attention Economy

September

9/4

Beauty/Personal Care Shopping

9/11

Christmas Shopping Plans

9/18

Shopping for the Home

9/25

Halloween

by 9/30

Who’s The Expert: How Young People Navigate New Information

October

10/2

Christmas Holiday Plans

10/9

Fashion Preferences & Style

10/16

Media Consumption

10/23

TV/Entertainment

10/30

Mobile/App Behavior

by 10/31

Gen Z in Their Job Era

November

11/6

Social Media Monitor

11/21

Gaming

12/5

Luxury

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by 11/30

Dupe Mentality

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December

12/12

Nightlife & Drinking

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12/19

Auto

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by 12/31

2024 Trend Predictions

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