Gen Z and Millennials are constantly doing things differently than previous generations, and relationships and dating are certainly no exception . Young consumers are dating slower, not using labels, and putting more focus on their relationships with themselves. And while it’s true that relationships are becoming more label-less, that doesn’t mean romantic partners are completely off the table.
YPulse’s Relationships and Dating report will dive deep into what relationships they’re prioritizing most, how they navigate dating apps, their thoughts on marriage, and more.
Report Length: 19 pages, North America report is based on a survey of 1500 13-39-year-olds in the U.S. and Canada, fielded in January 2023. Western Europe report is based on a survey of 2500 13-39-year-olds in the U.K., Italy, Spain, France, and Germany, fielded in January 2023.
