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Report Calendar

See all of the behavioral, trend and special reports scheduled for 2023

Types of reports

Behavioral

Keep up-to-date on Gen Z and Millennials’ everyday lives and preferences

Trend

Be guided through the major cultural shifts these generations are fueling

Special

Expert explorations on current event topics and brand affinity

Special
Behavioral
Trend

Reports for 2023

Special = SP

Behavioral = BH

Trend = TR

North America

March

3/29

BH

Cooking & Diets

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3/31

SP

Millennials & Brands

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April

4/5

BH

Ad/Marketing Effectiveness

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4/7

TR

Where is the Metaverse?

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4/12

BH

Media Consumption Monitor

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4/19

BH

Sports & Athletics

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4/26

BH

Hobbies & Passions

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May

5/3

BH

Travel & Outdoors

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5/10

BH

Employment & Career Goals

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5/11

TR

Artificial Intelligence

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5/17

BH

Religion & Spirituality

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5/24

BH

Social Media Monitor

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June

6/7

BH

News Consumption & Trust

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6/8

TR

Call Out Culture

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6/14

BH

Fintech

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6/21

BH

Health & Fitness

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6/28

BH

Experiences

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6/30

SP

Gen Z and Brands

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July

7/6

TR

TBD

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7/12

BH

Back-to-School Shopping Plans

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7/19

BH

Education

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7/26

BH

Shopping & Retail

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August

8/2

BH

Music

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8/10

TR

TBD

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8/16

BH

Celebrities & Influencers

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8/23

BH

Millennial Parenting

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8/30

BH

Beauty/Personal Care Shopping

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September

9/6

BH

Holiday Shopping Plans

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9/7

TR

TBD

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9/13

BH

Shopping for the Home

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9/20

BH

Winter Holiday Plans

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9/27

BH

Halloween & Thanksgiving

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October

10/4

BH

Fashion Preferences & Style

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10/11

BH

Media Consumption

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10/12

TR

TBD

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10/18

BH

TV/Entertainment

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10/25

BH

Mobile/App Behavior

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November

11/1

BH

Social Media Monitor

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11/9

TR

TBD

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11/15

BH

Gaming

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11/29

BH

Luxury

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December

12/6

BH

Nightlife & Drinking

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12/7

TR

TBD

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12/13

BH

Brand Loyalty

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12/31

SP

Biggest Brand Wins & Losses of 2023

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Western Europe

March

3/13

BH

Sustainability

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3/20

BH

Finance/Spending Monitor

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3/27

BH

Food Shopping & Trends

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by 3/31

TR

Representation in Action

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April

4/3

BH

Cooking & Diets

Add to Calendar

4/10

BH

Ad/Marketing Effectiveness

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4/17

BH

Media Consumption Monitor

Add to Calendar

4/24

BH

Sports & Athletics

Add to Calendar

by 4/31

TR

Where is the Metaverse?

Add to Calendar

May

5/1

BH

Hobbies & Passions

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5/8

BH

Travel & Outdoor

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5/15

BH

Employment & Career Goals

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5/22

BH

Summer Plans & Prom

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5/29

BH

Social Media Monitor

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by 5/31

TR

Phygital

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June

6/12

TR

News Consumption & Trust

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6/19

BH

Fintech

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6/26

BH

Health & Fitness

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by  6/30

TR

TBD

Add to Calendar

July

7/3

BH

Experiences

Add to Calendar

7/17

BH

Back-to-School Shopping Plans

Add to Calendar

7/24

BH

Education

Add to Calendar

7/31

BH

Shopping & Retail

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by 7/31

TR

TBD

Add to Calendar

August

8/7

BH

Music

Add to Calendar

8/21

BH

Celebrities & Influencers

Add to Calendar

8/28

BH

Millennial Parenting

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by 8/31

TR

TBD

Add to Calendar

September

9/4

BH

Beauty/Personal Care Shopping

Add to Calendar

9/11

BH

Holiday Shopping Plans

Add to Calendar

9/18

BH

Shopping for the Home

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9/25

bh

Winter Holiday Plans 

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by 9/30

TR

TBD

Add to Calendar

October

10/2

BH

Halloween & TBD

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10/9

BH

Fashion Preferences & Style

Add to Calendar

10/16

BH

Media Consumption

Add to Calendar

10/23

BH

TV/Entertainment

Add to Calendar

10/30

BH

Mobile/App Behavior

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by 10/31

tr

TBD

Add to Calendar

November

11/6

BH

Social Media Monitor

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11/20

BH

Gaming

Add to Calendar

11/27

BH

Luxury

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by 11/30

TR

TBD

Add to Calendar

December

12/11

BH

Nightlife & Drinking

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12/18

BH

Brand Loyalty

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by 12/31

TR

TBD

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Asia Pacific

Coming soon!