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Reports calendar

See all of the behavioral, trend and special reports scheduled for 2022

Types of reports

Behavioral

Keep up-to-date on Gen Z and Millennials’ everyday lives and preferences

Trend

Be guided through the major cultural shifts these generations are fueling

Special

Expert explorations on current event topics and brand affinity

Reports for 2022

Special
Behavioral
Trend

Special = SP

Behavioral = BH

Trend = TR

North America

November

11/9

BH

Music

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11/16

BH

TV/Entertainment

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11/23

BH

Mobile/App Behavior

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11/30

BH

Social Media Monitor

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December

12/2

TR

Special YPulse Diagnostic Deep Dive

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12/7

BH

Nightlife & Drinking

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12/14

BH

Gaming

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12/21

BH

Luxury

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12/28

BH

Auto

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DEC

SP

Biggest Brand Wins & Losses of 2022

Western Europe

September

9/12

BH

Halloween

9/26

BH

Global Holidays New in 2022!

by 9/30

TR

The End of Foodie Culture (As We Know It)

November

11/7

BH

Media Consumption

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11/14

BH

Music

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11/21

BH

TV/Entertainment

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11/28

BH

Mobile/App Behavior

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by 11/30

TR

TikTokability vs Instagrammability

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December

12/5

BH

Social Media Monitor

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12/12

BH

Nightlife & Drinking

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12/19

BH

Gaming

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12/26

BH

Luxury

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by 12/30

TR

Special YPulse Diagnostic Deep Dive

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Asia Pacific

Coming soon!