Latest insights
The Ranking of Gen Z & Millennials’ Favorite Video Streaming Services Is Full of Surprises
Which video streaming service is Gen Z and Millennials’ favorite right now? We asked, a...
Bernie And His Mittens Have Become A Massive Meme on The Viral List
Bernie and his mittens have become a massive meme, people are obsessed with the fashion...
5 Fast Food Brands Reinventing Celeb & Influencer Collabs
During a tough year for the restaurant industry, these fast food brands turned to good ...
This App Wants to Tackle Gen Z & Millennials’ Anxiety & Burnout
This newly launched app is offering affordable options to help with young people’s ment...
Valentine’s Day Report
Valentine’s Day is still on. Despite an ongoing pandemic, 58% of young consumers plan t...
Some of YPulse’s Biggest Predictions for 2021
YPulse’s forecast for 2021 includes streaming overload solutions, redefining wellness, ...
TikTok Is Making Sea Shanties Cool Again on The Viral List
TikTokers are getting into sea shanties, Olivia Rodrigo’s debut song is breaking stream...
Media Consumption Report
At-home entertainment became essential and even more of a priority for young people goi...
Here’s How Mtn Dew Is Speaking Directly to Young Gamers
After a year when young consumers doubled down on gaming, Mtn Dew’s marketing is aggres...
This is How Gen Z & Millennials Feel About the Capital Riots & Impeachment
On the day of the impeachment hearings, we asked young people how they felt about the C...
Causes/Charity & Activism Report
In 2020, young people were activated more than ever, taking to the streets and social m...
Gen Z & Millennials’ Top Financial Priorities Right Now
After a year of economic change, what are young people’s biggest financial priorities? ...
