article

Which Movies are Gen Z Planning to See This Summer?

It’s summer blockbuster season—and Gen Z’s theater plans are locked in… 

Written and Edited by the YPulse Editorial Team
KEY TAKEAWAYS
  • More Gen Z are going to the movies, making summer blockbusters potentially more important than ever before
  • Gen Z’s summer movie plans are a nostalgia fest, with Toy Story 5 and Spider-Man: Brand New Day leading the films they’re planning to see
  • The Mandalorian and Grogu and The Devil Wears Prada may not have fully clicked with Gen Z (but YPulse knew that would be the case)
The first day of summer may technically be June 21, but for Gen Z, it’s officially summer blockbuster season. (Calendars be damned!) And for the gen who is reportedly driving the box office, their summer is being defined just as much by what’s playing at the theater as by their vacation and hangout plans. Over the next few months, major releases like Toy Story 5, Spider-Man: Brand New Day, and The Odyssey are set to arrive, all of which have been generating online chatter among Gen Z for months. While YPulse can’t predict exactly which films will become breakout hits—or...

Stay on the Pulse

Latest Stories
Related Articles
Article

Gen Z is changing the night-out playbook, but Europeans and Americans don’t always play by the same rules… 

Article

These four brands have turned to audio formats to capture Gen Z’s fragmented attention…

Article

Grand Theft Auto’s fictional power couple, Zendaya’s laughing meme, and the iPhone 5’s resurgence are all going viral…

YPulse Weekly Newsletter

Get our editors’ weekly picks on the Gen Z and Alpha stories you need to know.

Your newsletter subscriptions are subject to YPulse’s Privacy Policy and Terms and Conditions.

Enter your colleagues' emails (max 10) to invite them to sign up for a YPulse account. We'll send them a message and let them know you invited them.

plus-circle Created with Sketch Beta.

Are these emails correct? If so, click Submit Invitation(s)?