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What Are the Biggest Fashion Trends Gen Z & Millennial Women Are Interested in Now?

Fashion has undoubtedly changed quickly this year, as COVID has sparked a slew of trend...

3 Signs Young Consumers Want the Holidays to Start Early in 2020

There are 100 days until Christmas, but three big signs that young consumers are game t...

Gen Z & Millennials’ Top Favorite Places to Buy Clothing Now

What young people wear now is changing, and right now, these are their favorite places ...

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Maxine Clark | Founder, Build-A-Bear Workshop

A YPulse subscription guides your youth marketing journey from ideation to execution.

Articles

Articles

Articles

Spark your thinking with the latest youth news and insights, written and curated by our experts.

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Behavioral Reports

Behavioral Reports

Behavioral Reports

Know how youth behavior is changing across categories to see the opportunities ahead.

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Trend Reports

Trend Reports

Trend Reports

Understand how behaviors feed into the larger trends being fueled by today’s youth.

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Data

Data

Boost your Gen Z & Millennial appeal with the most robust youth brand tracker -- 400+ brands!

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Pulse

PULSE Surveys

PULSE Surveys

Test your hypothesis with real-time research and insights before you execute.

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With millions of datapoints and thought-provoking youth expert analysis, YPulse has your back every step of the journey.

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