Behavioral REPORT

Media Consumption Report

The 2023 Media Consumption report explores the platforms young consumers are using, what type of content they’re watching most, and more.

  • The type of content young consumers are watching
  • Where young consumers are watching video content
  • What young consumers think about diverse and inclusive content
  • Gen Z and Millennials top source for viewing video content

Report Length: 20 pages, North America report is based on surveys of 1500 13-39-year-olds in the U.S. and Canada, fielded March 2023. Western Europe report is based on a survey of 2500 13-39-year-olds in the U.K., Italy, Spain, France, and Germany, fielded in March 2023.

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Splitting their time across platforms, which features they’re gravitating toward, and how their social behaviors are evolving.
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Phone usage and app habits, which apps they’re spending the most time in, and how mobile habits are reshaping the way they shop and communicate.

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Report

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BEHAVIORAL REPORT
Media Consumption Report
Content
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Data
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Content
Download report (PDF)
Data
Download data (XLS)
Explore data online