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Media Consumption Report

The 2023 Media Consumption report explores the platforms young consumers are using, what type of content they’re watching most, and more.

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  • The type of content young consumers are watching
  • Where young consumers are watching video content
  • What young consumers think about diverse and inclusive content
  • Gen Z and Millennials top source for viewing video content
Report length: 20 pages, North America report is based on surveys of 1500 13-39-year-olds in the U.S. and Canada, fielded March 2023. Western Europe report is based on a survey of 2500 13-39-year-olds in the U.K., Italy, Spain, France, and Germany, fielded in March 2023.

Additional survey content for Pro users: How many streaming subscriptions young consumers pay for, the type of content Millennial parents allow their children to watch, and the type of content young consumers have spent their money on.

Recent years' reports on this topic

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North America
Western Europe