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Hobbies and Passions Report

In YPulse’s 2023 Hobbies and Passions report, we’ll look at young consumers’ top hobbies, what activities they’re doing online and offline, and what activities Millennial parents are expecting their (Gen Alpha) children to participate in.

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  • What activities young consumers like to do in their free time
  • How young consumers are sending their time offline
  • What hobbies Millennial parents expect their children to participate in
Report length: 16 pages, North America report is based on surveys of 1500 13-39-year-olds in the U.S. and Canada, fielded April 2023. Western Europe report is based on a survey of 2500 13-39-year-olds in the U.K., Italy, Spain, France, and Germany, fielded in April 2023.

Additional survey content for Pro users: how much young consumers spend on monthly hobbies, how often young people hangout with friends, and all activities young consumers say they do in their free time.

Recent years' reports on this topic

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North America
Western Europe