TV and Entertainment Report
With more COVID restrictions now lifting, will TV content and at-home entertainment take the back burner for young consumers?
YPulse’s TV and Entertainment report digs into young consumers’ entertainment preferences now, what they want media to provide them, and what brands need to know about what comes next
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- Young people's thoughts on streaming services, and the benefits these platforms are providing them
- How entertainment will shift after the threat of COVID is over, and what young people will do less / more of
- What type of TV show / movie genres Millennial parents are watching to help them boost their moods
North America report based on a survey of 1450 13-39-year-olds in the U.S. and Canada, fielded in October 2021. Western Europe report based on a survey of 1300 13-39-year-olds in the U.K., Italy, France, Germany, and Spain, fielded in October 2021.
Additional survey content for Pro users: Top podcasts young people are listening to, how many are spending on various types of entertainment, what type of TV genres young people are watching most, and the devices they are using to watch TV / video on.