After the pandemic altered many holiday traditions last year, young people’s winter holiday plans are getting back to normal this season, even as COVID still looms. In fact, rather than having their holiday spirits dampened, young consumers are jumping into the festivities early, looking to create moments of joy, and spend more time with family and friends. This year’s Winter Holiday Plans report digs into how young consumers are planning to celebrate the holidays, how much they’re planning to spend, and how brands can help them keep the holiday spirit alive.
Report length: 13 pages


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