Behavioral REPORT

News Consumption And Trust Report

Gen Z and Millennials are generations of activists, and they’re following the news to stay informed about the issues and causes they care about most. But increasingly, these gens have shifted away from established news sources and are staying informed via social media platforms, which they admit are not the most trustworthy. So how are they finding the “truth” now, and who do they think should be held responsible for the spread of fake news? YPulse’s latest News Consumption and Trust report looks at Gen Z and Millennials’ interest in the news, their reliance on—and confidence in—social media as a...
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News consumption habits, which sources they trust, and how misinformation and media skepticism are shaping their worldview.

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TV and entertainment viewing habits, which streaming services they’re subscribing to, and how their viewing habits are shifting.

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BEHAVIORAL REPORT
News Consumption And Trust Report
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Content
Download report (PDF)
Data
Download data (XLS)
Explore data online