Zara just released a special Barbiecore capsule collection. The Spanish fast-fashion brand is the latest to partner with Barbie to bring more Pantone 219C pink to young consumers’ lives. The new Zara x Barbie collection includes all the Barbie-themed essentials to please fans: swimsuits, tops, boots, bags—and even the iconic “Barbie The Movie Warner Bros Strapless Dress.” With everything-Barbie being the aesthetic of the summer ahead of the highly anticipated release of the Barbie film, this fashion x entertainment mashup collection is selling out quickly. YPulse’s latest Experiences report shows that the movie is amongst Gen Z and Millennials’ top 10 most anticipated films this summer, and our Fashion Preferences & Style report shows that about 20% of young consumers look to movies for fashion inspo. (Glamour)
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