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Prada is opening a pop-up café in Harrods, London’s most luxurious department store. 

Apr 12 2023

Prada is opening a pop-up café in Harrods, London’s most luxurious department store. London is all about pop-up stores these days, and after Boohoo opened one a few weeks ago, it’s now Prada’s turn. The Italian fashion house is recreating a Milan-style café in the heart of the British capital, where consumers will be able to have meals, small bites, and aperitivo. YPulse told you how luxury brands have realized the importance of experiencification to connect with the younger gens: Gucci has stepped into the foodie culture by opening restaurants to give consumers a taste of luxury private dining, and Dior launched a luxury floating spa last summer to take guests on a cruise on La Seine. (Fashion United)