Even if TikTok is banned, its stars don’t have to worry about finding work. From the D’Amelio sisters to “Renegade” dance creator Jalaiah Harmon, many popular TikTokers have built such a massive fan base that they would likely follow them to whichever platform they go to next if TikTok did get banned. But they also have brand partnerships to sustain them: Before the drama began, many top influencers secured sponsorship deals with brands like Hollister, Truly Beauty, Tinder, House Party, and Kaiser Permanente. The entertainment industry has shown an interest too. After recent speculation, content creator collective Hype House is getting their own reality show The Hype Life with Wheelhouse Entertainment, which will give viewers a look into the members’ lives at their Hollywood Hills mansion. (Variety, Insider)
