Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.

  • To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”

Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.

  • To see this content for any Region, use the “Content Filter”.
Back to insights
  • Report
  • Behavioral
North AmericaWestern Europe

Weddings and Marriage Report

Are Gen Z and Millennials still dreaming of big, traditional weddings? New trends like micro weddings and elopements are proving they want a more intimate setting when tying the knot. But some young people are still investing in large-scale celebrations—or wanting to—but paying for it all on their own will really guide their final choices. Ultimately, love and partnership remain important to these gens, but where that leads and how they celebrate it is evolving.  

YPulse’s 2025 Weddings and Marriage report dives into the reasons why Gen Z and Millennials want to get married (or don’t), the wedding trends they’re interested in, and all their thoughts on engagement rings. 

Download the full report for further insights

  • How many Gen Z and Millennials want to get married, and why some don’t
  • The new wedding trends they’re into and the traditions they think are still in style
  • The type of engagement ring they want and what matters most to them when picking

Get Insights for Your Industry

Select your sector, and we'll pull the most relevant findings to your work

Report length: 22 pages, North America report is based on surveys of 1500 13-39-year-olds in the U.S. and Canada, fielded February 2025. Western Europe report is based on a survey of 2500 13-39-year-olds in the U.K., Italy, Spain, France, and Germany, fielded in February 2025

Additional survey content for Pro users:  

The ideal age young people want to get married, how many have been divorced, how many weddings they plan to attend this year, the complete list of wedding trends and traditions they’re into, how they think ring shopping should be done, and what influences them to buy an engagement ring. 

The Data File also includes data split by the following demographics: Gender & Generation, Age Groups, Academic Status, Race, POC, Country, Urban/Rural Status, LGBTQ+, and Parent. 

Recent years' reports on this topic

Ask Anything About This Report

Get personalized insights and answers

Here are some suggestions:

Related content

Explore Further

Analyze data
Request Special Data Cut

Enter your colleagues' emails (max 10) to invite them to sign up for a YPulse account. We'll send them a message and let them know you invited them.

plus-circle Created with Sketch Beta.

Are these emails correct? If so, click Submit Invitation(s)?