Once again, COVID created a unique holiday season for young people. Despite the looming shipping issues and new COVID variant, Gen Z and Millennials’ holiday shopping plans called for a mix of in-person & online purchasing and mass merchant retailers. But did these young shoppers follow through with these plans? We followed up on young consumers’...
- Report
- Behavioral
- Report
- Behavioral
North AmericaWestern Europe
Post-Holiday Shopping Report