Young people were a homebody generation even before COVID—and being forced to stay at home has not changed that. What does this new normal mean for drinking and nightlife? In this report, we dive into 13-39-year-olds current feelings about drinking and nightlife, how their drinking habits have shifted over the course of the pandemic, what they’re doing instead of drinking—and how brands can get involved
Report length: 13 pages
Building beauty and personal care routines, which brands they’re loyal to, and what drives their product discovery.


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