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Customers will soon be able to pay with their palm at Panera Bread. 

Mar 23 2023

Customers will soon be able to pay with their palm at Panera Bread. The food chain is partnering with Amazon to test out a new payment system that uses Amazon’s “Just Walk Out” tech. Customers are able to link their credit card info to their Amazon account and then scan their palm to pay for their purchases thanks to biometric tech that identifies individual customers and automatically charges their account. While the palm scanning tech isn’t entirely new (Whole Foods customers were able to pay with their palms last year), it’s certainly new for Panera Bread. The pilot program will kick off in Panera’s hometown St. Louis, but they’re making plans to expand in the future if the new payment system proves to be successful. YPulse’s The Privacy Issue trend report shows 37% of Gen Z and Millennials are already familiar with face scanning password tech and 47% use fingerprint password tech. (Mashable)