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TikTok stars want their own reality shows—will the TV industry bite?

Jul 13 2020

TikTok stars want their own reality shows—will the TV industry bite? Gen Z can’t seem to get enough of the recent “TikTokalypse” brewing between content creator collectives Hype House and Sway House. The feuds are reminiscent of the drama seen on reality TV shows, creating speculation that “a new wave of unscripted shows about the lives of young influencers” could captivate Gen Z viewers. In recent months, several TikTok houses and influencers, like Charli D’Amelio, have “taken steps” to pursue shows, working with production studios like Wheelhouse, Concordia Studio, and Industrial Media. Already, young viewers have been drawn to Netflix’s reality series offerings, hinting that TikTok influencer-focused TV could potentially hook the Gen Z audience. (NYTimes)