Instagram is testing a “Shop” tab. To expand its social shopping features, a global test will replace the current Activity tab with a Shop tab, putting shopping right on the app’s main navigation bar. Tapping the Shop tab icon will bring users to a page where they can filter products by categories including Beauty, Clothing and Accessories, Home, Jewelry and Watches, and Travel. The test continues Instagrams’ experimentation with incorporating shopping directly into the app—something we know young users are interested in. (TechCrunch)
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