Gaming platforms are becoming the new go-tos for big events. Since the success of Travis Scott’s Fortnite concert, that brought in millions of users, the app has launched virtual events like a electronica party featuring Deadmau5, Steve Aoki, and Dillon Francis, a live performance from Diplo to promote his new album, and a movie night featuring Christopher Nolan’s films (after they debuted the trailer for his upcoming movie Tenet). Meanwhile, Roblox has hosted benefit concerts with performances from Lady Gaga and Paul McCartney, while Minecraft hosted a Block by Blockwest music festival and plans to hold a dance festival next month with Jauz, Griz, and hundreds of other artists. (WSJ)
