Gen Z are missing milestones and worried about their lives post-COVID. According to a survey from Archival, as the ongoing pandemic impacts Gen Z, they’re worried they won’t recover from it. Many young people are missing milestone events like graduation and experiencing delays in their education and careers, and they’re left with a sense of “whiplash,” along with a feeling of loss. According to NBER, graduating into a recession could also have lifelong consequences, and these young consumers are worried about their futures. (Teen Vogue, Business Insider, CNN)
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