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Video Update: Metaverse Part 1

"Metaverse" has become the buzziest of buzzwords, with Facebook literally changing its name to Meta as a decree on their future focus and brands in a veritable (crypto) gold rush to claim their spot in it. So, what even is the metaverse, and are young people interested?

YPulse's exploration of The Metaverse looks at the current realities of virtual spaces, what they mean to Gen Z and Millennials, what the future of the metaverse may look like, and how brands can pioneer their own virtual pathways.

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