We know from their favorite TV shows that European young adults’ entertainment attention is divided among many platforms—and that cable is still a big part of their media diet! On top of that, social media is snatching their attention from streaming services as micro-binging and mini-dramas trend globally. This gen is faced with an ever-increasing plethora of streaming services and social platforms to devote their eyes to, making their choice of go-to platform even more difficult. So what platforms are really winning their attention?  In YPulse’s Media Consumption report, we ask European 18-24-year-olds which platforms they use to watch video...