The latest accusation against Gen Z: this generation can’t read. You’ve seen the headlines declaring “Gen Z is at the center of a growing literacy crisis” and “Reading crisis: colleges lower standards as students struggle to read.” You’ve watched experts raise concerns and publish studies. And you’ve scrolled past the viral social media moments—whether it’s Alix Earle admitting she’s “never read a book,” girlfriends on TikTok testing whether their boyfriends can pronounce tricky words, or Love Island USA’s Sincere going viral for his mispronunciations on the show. It’s easy to see how the narrative caught on. But YPulse knows how quickly the...
