Gen Z and Millennials are doing milestones their own way, reflecting the changes in their gen’s priorities, and also lots of financial pressures. They’re rethinking success timelines—whether it’s for school, homeownership, starting a business, travelling, or focusing on mental health. While the “American Dream” has always been to achieve more than their parents’ generation, young people are more concerned with simply feeling fulfilled and secure before they think about things like marriage, kids, or “adult” milestones.
YPulse’s 2025 Life Milestones and Future Plans report dives into how young people view their lives, goals, and how their future might stack up to their parents’ lives.
Report length: 21 pages, North America report is based on surveys of 1500 13-39-year-olds in the U.S. and Canada, fielded November 2024. Western Europe report is based on a survey of 2500 13-39-year-olds in the U.K., Italy, Spain, France, and Germany, fielded in November 2024
