Hailey Bieber has become a powerful force in the competitive realm of beauty.

Hailey Bieber has become a powerful force in the competitive realm of beauty.Bieber has been associated with various minimalist beauty trends lately, including the “glazed donut” skin, “vanilla girl” makeup, and “latte girl” makeup. Now the ongoing and rising trend, which had an enormous shift thanks to celebrities like Bieber, is on achieving a clean and naturally glowing look. YPulse’s Personal Care and Beauty Shopping report data shows young people prefer skincare to makeup these days (after all, that’s what all the gen alpha headlines are about). (Vox)