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Western Europe

Women’s Sports is Booming Among Young Females in Europe Right Now

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These two charts show you how just big women’s sports are becoming in Western Europe among young Gen Z and Millennials women…

TL;DR

  • More European Gen Z and Millennials women consider themselves sports fans than before
  • This demographic is also increasingly watching sports on-screen
  • Football is the most popular sport among young European women
Women’s sports are having a moment in Western Europe right now: data from YPulse’s WE Sports and Athletics Report shows that more than three-quarters of young European women agree with the statement “Women’s sports are just as interesting as men’s sports,” a +7pt increase from 2022. But this year’s report also contains some fascinating insights...

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