Are you a freelance researcher with a background in research on kids or tweens, a fascination with youth culture and the next generations, and love of turning data into compelling stories? Do we have a job for you…
About YPulse:
YPulse is a leading youth market research company that helps brands like YouTube, Meta, Xbox and many more understand the next generations of consumers—and how to reach them. We research and engage teens, young adults, and thirtysomethings—and now TWEENS—in innovative ways every day, and infuse our editorial content with those insights. Our newsletters, insight articles, and trend reports are vital tools we use to keep brands informed. The YPulse team is a creative, hardworking group of researchers, writers, and strategists, constantly collaborating on projects and creatively working to deliver insightful and unique content. We’re excited to find a self-starting, passionate part-time researcher to join our team and build our tween insights with us!
The Role:
This part-time position as Tween Insights Coordinator will head up the creation of our new tween reports and surveys. You should have a background in research on tweens or kids, an avid interest in youth culture and data on young people, and a love of writing insights that bring data to life. You will help YPulse tell the story of what’s happening with the next generation of 8-12-year-olds by:
- Crafting surveys designed for young respondents across a range of topics
- Writing insightful, in-depth reports on tweens, covering their passions, tech use, shopping habits, world views, and more
- Working with our team to identify and integrate data and insights from the parent POV into content
- Bringing to life what it all means for brands and marketers interested in this demographic
- Ideating and developing YPulse content (articles, presentations, infographics, interviews, and more) to create informative, captivating content for clients
Job Requirements:
- Passion for youth culture, trends, and generational insights
- Background in research on tweens or kids, or a background in child development / education
- Survey writing experience
- Skilled and experienced writer
- Experience with data-driven storytelling
- Comfort with remote work and self-guided timelines
Nice to Haves:
- High level of comfort with PowerPoint
- Experience with Microsoft Teams, Outlook, Hubspot, and Slack
Does this sound like you? Email your resume to editor@ypulse.com and join our team!
