YPulse’s Experiences report captures what in-person / virtual events young people are excited to attend, how brands can engage Gen Z and Millennials through experiences, and what young people are prioritizing this summer.
Report Length: 20 pages, North America report is based on surveys of 1500 13-39-year-olds in the U.S. and Canada, fielded June 2023. Western Europe report is based on a survey of 2500 13-39-year-olds in the U.K., Italy, Spain, France, and Germany, fielded in June 2023.
Free time and hobbies, which passion projects define their identity, and how those interests connect to brand loyalty.


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