Register for our free webinar on 5/24: “Gen Z 101: What Motivates Gen Z?”

Video Update: Metaverse Part 3

Mar 21 2022

The majority of virtual world gamers not only want to see their favorite brands in their virtual world—they want to be able to buy their products. And importantly, the majority of gamers are open to seeing brand ads and events in their virtual worlds.

YPulse’s exploration of The Metaverse looks at the current realities of virtual spaces, what they mean to Gen Z and Millennials, what the future of the metaverse may look like, and how brands can pioneer their own virtual pathways.