The value and future of NFTs and crypto seem to be debated daily. But one fairly consistent narrative is that Gen Z and Millennials are wild about investing in it. But is it really true that these generations are rushing into digital investing?
YPulse’s trend research digs in to find out, from how many have actually purchased a digital asset, to their motivations for alt-investing, to what they think about the future of the space, and of course, if brands should be involved.
To read the full Buying Into Crypto & NFTs report, click here.