As more Millennials take on the role of parent, they’re continuing to navigate new stresses and create their own approaches. They are being honest, real, and transparent about what it means to be a parent and starting new movements that rethink what generations before them thought was best. For this generation, parenting comes along with significant stress about the state of the world they have brought their kids into. They’re also dealing with the pressures and influences of social media, spending more time with their kids than any before them, and, oh, dealing with work, inflation and the cost-of-living crisis.
The Millennial parenting report examines what it means to be a parent today. Millennial parents are unlearning, teaching, and navigating new approaches to their parenting styles.
Report length: 18 pages, North America report is based on a survey of 1500 13-39-year-olds in the U.S. and Canada, fielded in August 2022, Western Europe report is based on a survey of 2500 13-39-year-olds in the U.K., Italy, Spain, France, and Germany, fielded in August 2022

