COVID-19 Special Report: Gen Z’s Education Interrupted

Vital insights into Gen Z and Millennials' behavior, plans, and views—with major takeaways for brands.

When remote learning began, most students saw Coronavirus as a short-term problem. But their time at home has stretched longer, and now many won’t be returning to school this year. Remote learning has become a long-term reality, creating both frustrations and struggles, and potentially disrupting education as we know it. Gen Z students are facing an unsure future, and many believe that school will never be the same for them. Our survey on education explored what Gen Z students are feeling about their education today, how the pandemic is impacting their ideas about college, and what their plans are now.

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