Is Gen Z watching more anime than football? Internal data from Crunchyroll shows that 42% of Gen Z in the U.S. watch anime weekly, and they’re claiming that’s a higher percentage than those who watch the NFL weekly. While there’s no doubt anime has become a cultural mainstay with younger viewers—Crunchyroll calls it “integral to their identity”—the comparison may not reflect a full shift in media habits. According to YPulse, the NFL remains the most-followed sports league among young consumers, with 65% of 13-24-year-olds in the U.S. considering themselves fans. And while Gen Z may not always tune in live, YPulse data shows 52% are watching sports-related video content weekly, even if that’s key moments on social media. While anime’s influence on Gen Z is undeniable, the idea that it’s overtaking America’s most-watched sport may deserve a closer look. (NME)
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