Is TikTok pushing users to move to its sister app Lemon8? There’s been a surge in posts about Lemon8, which is also owned by ByteDance, on TikTok lately, leading users to speculate that this may be related to the uncertainty surrounding the potential TikTok ban. However, if the ban does take effect, Lemon8 would fall under the same regulations, but ByteDance appears optimistic that attention will primarily focus on TikTok. But while TikTok has been promoting Lemon8 for some time—YPulse first reported on it in March 2023—and the platform is gaining more users, its overall user base remains relatively small. (Axios)
📊 YPulse data: 2% of 13-39-year-olds currently use Lemon8
