Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.

  • To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”

Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.

  • To see this content for any Region, use the “Content Filter”.

Back to insights

Which water bottle will reign supreme this school year?

Aug 06 2024

Which water bottle will reign supreme this school year? Last year, the Stanley 40-ounce tumbler was the top choice for water bottles. But the Owala FreeSip, priced between $28 and $38, has been gaining attention on social media. In just one design, the exclusive Owala blue bow edition quickly sold out at Urban Outfitters and is now reselling for nearly $250 on eBay. Other contenders include the Lululemon 18-ounce Back to Life Sport Bottle and the Hydro Flask tumbler, which helped popularize water bottles as must-have accessories nearly a decade ago. With young people’s preferences constantly changing, they never want to be behind on the water bottle hype—especially students wanting to follow the trends. (NYT)

📊 YPulse data: 53% of middle and high school students are planning to buy a new water bottle for the upcoming school year

Enter your colleagues' emails (max 10) to invite them to sign up for a YPulse account. We'll send them a message and let them know you invited them.

plus-circle Created with Sketch Beta.

Are these emails correct? If so, click Submit Invitation(s)?