Young people are cutting back on “Millennial subsidies.” As inflation and rising interest rates continue, young consumers who once enjoyed affordable subscriptions and accessible luxury-feeling experiences are having to ditch the comfortable services. The costs for “subsidies” like rideshare services and food delivery apps have been increasing, with Bloomberg noting a 45% rise in average Uber prices and a 61% increase in Instacart service fees between 2019 and 2022. Now, Millennials in particular are returning to saving methods like comparing hotel deals, using public transport, and exercising at home to stay within budget. (Business Insider)
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