Movie fans want bonus content back on DVDs. Many young film buffs still appreciate collecting physical copies of their favorite movies, and BTS / bonus material is a significant factor driving the demand. Young consumers enjoy collecting items related to their interests, as you’ve previously seen from the Squishmallow and Sonny Angel craze. But movie fans have recently been disappointed by the lack of extra content on DVDs, like the Challengers release. However, this extends beyond film enthusiasts, as musicians often release special-edition albums with exclusive tracks to satisfy fans’ desire for collectibles. Movie studios may need to reevaluate their approach and acknowledge the growing trend of fans craving physical copies that offer something extra. (Slate)
📊 YPulse data: 66% of 13-39-year-olds have watched movies in the past week
