Disney and Warner Bros. Discovery are launching a streaming bundle. The two companies are offering a combined package of their popular services, including Disney+, Hulu, and Max. This move is part of the trend of media companies seeking to simplify and streamline their streaming offerings, making it more convenient and cost-effective for consumers to access multiple services at once. However, rival media companies have faced challenges in creating such partnerships as young people are getting fed up with paying for tons of streaming services, and the combos haven’t offered much discount. After all, wasn’t that the whole point of cable, which they ditched ages ago? (WSJ)
📊 YPulse data: 13-39-year-olds use an average of three streaming services per week
