Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.

  • To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”

Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.

  • To see this content for any Region, use the “Content Filter”.

Back to insights

“Doom spending” is how shoppers are coping with economic stress.

Dec 05 2023

“Doom spending” is how shoppers are coping with economic stress. According to Intuit Credit Karma, “more than a quarter of Americans (27%) ’doom spend’ to cope with stress.” A consumer financial advocate at the company says, “Much like doom scrolling, we’re seeing people mindlessly shop to soothe concerns about the economy and foreign affairs, which could take a toll on their financial well being.” And of course, the rise of mobile and social shopping makes impulse shopping as easy as scrolling. In fact, Adobe reports that online shopping on Black Friday totaled $9.8B (up 7.5% from last year) and more than half of that revenue came from mobile purchases. While the study only surveyed those aged 18-years-and-older, Credit Karma found doom spending to be highest among Gen Z (35%) and Millennials (43%). (Business Insider)

Enter your colleagues' emails (max 10) to invite them to sign up for a YPulse account. We'll send them a message and let them know you invited them.

plus-circle Created with Sketch Beta.

Are these emails correct? If so, click Submit Invitation(s)?