BadBunny and Adidas are working together (for the ninth time) on a new shoe called the “Wild Moss” Campus. 

BadBunny and Adidas are working together (for the ninth time) on a new shoe called the “Wild Moss” Campus. The shoe is made with velvety suede and chunky rubber outsoles, and was designed to capture the “essence and mystique of Benito” all with Spring vibes. The shoe will be available starting April 29 through various channels, including the Adidas Confirmed app and BadBunny’s website, with a retail price of $160. As a promotional event, a truck adorned with Spring flowers was sent around Indio, California, (where Coachella takes place) allowing fans to receive a flower with a QR code attached that gave them the chance to buy one of 50 early-released pairs of the “Wild Moss” Campus. We know Gen Z and Millennials get inspired by celeb collabs and our Shopping & Retail report data shows that nearly 90% of young people of color say they’re interested in shopping experiences that feature pop-up stores created around a theme. (Footwear News)