The Latin Grammys will be held in Spain this year, for the first time in its history. The annual Latin Grammy Awards traditionally take place in Las Vegas, but this year the 24th edition of the show will be held in Andalucía, in the city of Sevilla—the first time ever the ceremony is held outside the US. Last year, Puerto Rican artist Bad Bunny stole the show and won five trophies, including Album of the Year. YPulse’s research shows Bad Bunny is Spanish Gen Z and Millennials’ favorite musical artist, confirming how these gens are embracing global culture. (CNN)
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