Nike’s new ad “Footballverse” brings together legendary football stars and current players in a fun take on the multiverse. The football World Cup is officially underway in Qatar, and brand are pulling out all the stops in their game-time commercials. Nike’s four-minute clip is the story of two scientists in Switzerland experimenting with a time machine and bringing football stars from different eras to compete with one another on the pitch. Football is the most popular sport in Western Europe, and Nike’s nostalgia-infused “Footballverse” ad featuring legends of the past will likely please Gen Z and Millennials in the region. YPulse has been telling you about young Europeans’ love story with Nike for a while now, which they describe as one of the overall coolest brands. (HypeBeast)
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