American Express is celebrating their growth with young consumers by offering exclusive entertainment and travel perks during Member Week. Next week, Amex will dedicate each day to specific experiences geared toward young consumers: “shopping on Monday, dining on Tuesday, entertainment on Wednesday, travel on Thursday and wellness on Friday.” Members will be able to get deals from Amex partners like Under Armour and Dell, have the chance to get in hard-to-book restaurants, and even have the chance to see a Jack Harlow concert. Members will also get to book “member-able” trips and receive exclusive offers from places like Calm to recover from them. Amex recently reported in the company’s Q2 earnings that the number of Gen Z and Millennials cardholders is growing and says, they’ve had a “48% growth in spending by younger consumers that is outpacing older generations.” (Adweek)
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