Reports and Webinars are limited to the Region terms of your Pro and Prime subscription, as shown in “Purchased Regions”.

  • To filter all content types to individual Region(s) you have purchased, apply your Region(s) under “Purchased Regions.”

Articles, Video Updates, and News across all Regions are open to all Pro and Prime subscribers.

  • To see this content for any Region, use the “Content Filter”.

Trident tapped Chloe Bailey to create a TikTok track for their new Sour Patch flavored gum. 

Sep 20 2022

Trident tapped Chloe Bailey to create a TikTok track for their new Sour Patch flavored gum. The R&B singer is helping the brand join the trend of creating branded audios for Gen Z’s favorite app with the new “Trident Vibes” track she recorded and posted to launch their #ChewTheVibes TikTok challenge. Her first video featuring the audio has received 8.4M views in a week, and a follow up has almost 3M. The challenge is to chew to the beat of the music and mimic Chloe’s hand choreography, but fans are definitely taking their own creative approaches to the sound, with some posting their own remixes and dances. Users who post their own #ChewTheVibes video can win prizes, and, of course, Trident will be posting some of the entries on their own account as well. (AdAgePR Newswire)