Starface is already winning over young beauty consumers with its kitschy packaging—and now a SpongeBob SquarePants pimple patch collection is going after their hearts even more. The skincare brand is known for its decorative pimple protectors, and its latest collection of zit patches is designed after SpongeBob SquarePants, featuring SpongeBob and Patrick pimple protectors, along with reusable, refillable compact mirrors with the character’s faces on them. Just like all of Starface’s products, the collection is vegan and cruelty-free. Starface’s youth strategy is all about playing to “viral content and meme culture” while “having fun in the digital space,” making the Bikini Bottom characters the perfect tie-in for building on its playful messaging. (Teen Vogue)
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