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Young people can’t get enough of TikTok videos that parody corporate America work culture.

Mar 03 2022

Young people can’t get enough of TikTok videos that parody corporate America work culture. If you’ve been on TikTok, you’ve likely come across clips from Rod Thill (@rod), Corporate Natalie, or Laura Whaley (@loewhaley) who specialize in making videos that poke fun at corporate America work culture, whether they’re talking about the realities of communicating on virtual calls or parodying interactions with coworkers. As comedic and fictional they may be, they’re helping young people on TikTok connect over the fact that everyone is burnt out and everyone is struggling to set boundaries in the WFH era. This type of content has become so popular on the app that more creators have started making comedic work content as an outlet for their experiences, while the most popular influencers in this content niche have become friends, often creating content together to amplify the space. Whether people are talking about their “stupid mental health” or toxic work culture on the app, these videos show how the app can be like therapy for young people as they shine a light on their shared experiences. (CNBC)