Mental wellness entertainment is only growing as mediation apps tap popular celebrities for meditation shows and more content. Calm has had Harry Styles, Matthew McConaughey, Idris Elba, Laura Dern, Kate Winslet, and Lucy Liu narrate their popular Sleep Stories, while their show A World of Calm on HBO Max features narrations by famous actors and actresses that pair with their “atmospheric imagery.” Meanwhile, Headspace released a new Netflix show this year, and has teamed up with Kevin Hart’s production company to produce content, and calls Headspace Studios a “multi-platform content studio creating and distributing mindful living content.” YPulse’s State of Mind trend report found that 33% of 13-39-year-olds downloaded a meditation app to deal with stress in the last year, while 36% are interested in TV shows that feature calming visuals and/or storytelling for meditation. (THR)
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