“Skinimalism” is expected to be big in 2021. Thanks to quarantines, many young consumers’ relationship with makeup shifted as they chose to prioritize skincare. And according to the Pinterest’s predictions for next year, “skinimaism” is expected to be popular as the trend continues, and consumers turn to “nursing maskne” and build on the “slow beauty movement.” According to the social network, “face yoga,” “natural, everyday makeup,” “how to get naturally glowing skin,” and “homemade skincare” were among the most searched terms on their site, contributing to the idea that “skinmaism” is guaranteed to take off next year. (Byrdie)
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